Emerald’s Marketing publishing focuses on championing fresh thinking with the potential to reshape research and practice.

Our experienced publishing team work with thought leaders and rising stars from institutions worldwide to produce monographs, book series, and research serials that set the research agenda, and give the very best scholarship reach beyond the academy.

Our Marketing list is growing. Our newest signings include monographs and professional texts on sociometrics, advertising in new formats, global marketing strategics of emerging market firms, consumer culture theory, multi-channel marketing, branding and retail design, and marketing in and for a sustainable society.


  • Jacket image for Sociometrics and Human Relationships
  • Jacket image for Global Marketing Strategies of Emerging Market Firms
  • Jacket image for Strategic Marketing Management in Asia
  • Jacket image for Consumer Culture Theory
  • Jacket image for Multi-Channel Marketing, Branding and Retail Design
  • Jacket image for The Management Game of Communication
  • Jacket image for Marketing In and For a Sustainable Society
  • Jacket image for Advertising in New Formats and Media

Recently Published

  • Jacket image for Gambling Advertising
  • Jacket image for Consumer Culture Theory

Meet the Team

Interested in writing for us? Please contact one of our team who are on hand and happy to answer any questions or discuss your project with you.

Pete Baker

Editorial Director – Business, Finance & Economics

Charlotte Maiorana

Senior Commissioning Editor - Business, Management, Finance & Economics (North America)

Niall Kennedy

Senior Commissioning Editor - Business, Management & Economics (UK, Europe, RoW)