Riding the Innovation Wave: Learning to Create Value from Ideas

John Bessant
University of Exeter, UK

Product Details
17 Nov 2017
Emerald Publishing Limited
296 pages - 152 x 229mm
Innovation matters – being able to create value from ideas is crucial to survival and growth. But while any organization might get lucky once being able to repeat the trick requires learning and developing particular ways of working which enable the process. Over a hundred years of research and practical experience now provides a knowledge base from which we can draw to help develop such approaches.

But how do we move from prescription to implementation? And how does the innovation challenge play out over the lifetime of an organization? How does it renew its capability to innovate and do so against a background of dramatically changing markets, technologies and social trends?

This book draws on a detailed history of a large German company (HELLA ), now active in over 35 countries, employing 34,000 people. It didn't start out that way, it began as an entrepreneurial start-up in the late 19th century in the (then) uncertain early days of the car industry. It moved from selling whips and other buggy accessories for horse-drawn carriages to horns and lamps for the new-fangled motor cars beginning to appear on the roads of north-western Germany. The journey since then has been one of innovation – in products and processes, in entering new markets, in adding services to its products, and in changing its underlying business models. Survival for over a hundred years is not an accident – it has been built on learning how to innovate and on constantly challenging and updating those models.
Chapter 1. Introductions 
Chapter 2. Hella's innovation history 
Chapter 3. Patterns of innovation 
Chapter 4. We are the champions 
Chapter 5. Maintaining innovation momentum 
Chapter 6. Mobilising entrepreneurial engagement 
Chapter 7. Continuous improvement 
Chapter 8. Frugal innovation 
Chapter 9. Platform innovation 
Chapter 10. Creating new networks 
Chapter 11. Dealing with discontinuity 
Chapter 12. Agile innovation 
Chapter 13. Looking to the future 
Notes, resources and reflection questions
Originally a chemical engineer, John Bessant has been active in the field of research and consultancy in technology and innovation management for over 35 years.  He currently holds the Chair in Innovation and Entrepreneurship at the University of Exeter and has visiting appointments at the universities of Erlangen-Nuremburg and Queensland University of Technology.  In 2003 he was elected a Fellow of the British Academy of Management and in 2016 a Fellow of the International Society for Professional Innovation Management (ISPIM). He has acted as advisor to various national governments, international bodies (including the United Nations,World Bank and OECD) and to many public and private sector organizations.  He is the author of 30 books and many articles on the topic and has lectured and consulted widely around the world. 

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