Social Movements and Media Vol: 14

Jennifer S. Earl
University of Arizona, USA

Deana A. Rohlinger
Florida State University, USA

Product Details
11 Dec 2017
Emerald Publishing Limited
264 pages - 152 x 229mm
Studies in Media and Communications
Sponsored by the Communication, Information Technologies, and Media Sociology section of the American Sociological Association (CITAMS), this volume focuses on media and social movements. Contributing authors draw on cases as diverse as the Harry Potter Alliance to youth oriented, non-profit educational organizations, in order to assess systematically how media environments, systems, and usage affect collective action in the 21st century. The volume demonstrates that the study of media and social movements has developed into a vibrant sub-field stretched across Communication Studies, Political Science, and Sociology, and illustrates the need for serious interdisciplinary research. 

Chapters in the volume reinforce the need to examine many kinds of media (such as fiction) for social movements, particularly in terms of recruitment and framing. They show the critical importance of connecting classic and contemporary social movement research when trying to understand topics such as recruitment, identity, and discourse, even when these are playing out in the digital world. Chapters explore the difficulties that organizations face in organizing whether or not they are primarily offline or online; the ways that digital media usage affects various organizational functions and effectiveness; and the importance of examining the role of youth in social movements across all of these topics.
Introduction,  The Past, Present, and Future of Media and Social Movements Studies: Introduction to the Special Issue on Media and Social Movements; Jennifer Earl and Deana Rohlinger. 

Part One: Media and Recruitment into Activism 
1, Turning Fans into Heroes: How the Harry Potter Alliance Uses the Power of Story to Facilitate Fan Activism and Bloc Recruitment; Jackson Bird and Thomas V. Maher  
2, Pathways to Contemporary Youth Protest: The Continuing Relevance of Family, Friends, and School for Youth Micromobilization; Thomas V. Maher and Jennifer Earl 

Part 2: Media, Participation, and Identity  
3, Twitter as a Feminist Resource: #YesAllWomen, Digital Platforms, and Discursive Social Change; Bernadette Barker-Plummer and Dave Barker-Plummer 
4, Speaking Up Online: Civic Identity and Expression in the Digital Age; Carrie James and Ashley Lee  

Part Three: Media and Movement Organizations 
5, Breaking Through and Burning Out: The Contradictory Effects of Young Peoples’ Participation in Institutionalized Movements; Hava Rachel Gordon 
6, Inclusive and Exclusive Organizational Identity and Leadership Online: The Case of the Anti-GMO Movement; Deana Rohlinger and Shawn Gaulden 
7, Media Use and Participant Inclusion: Influences on Efficacy in Paid Staff Youth Non-Profit Civic Organizations; Sarah Gaby
Jennifer S. Earl is a Professor of Sociology and Government and Public Policy at the University of Arizona, where she studies social movements, information technologies, and the sociology of law. She is also a Tucson Public Voices Fellow and is the co-author of Digitally Enabled Social Change with MIT Press. 

Deana A. Rohlinger is a Professor of Sociology at Florida State University, USA. She studies mass media, political participation, and politics in America. She is the author of Abortion Politics, Mass Media, and Social Movements in America (Cambridge University Press 2015) as well as dozens of research articles. Her new book, Digital Media and American Society, will be published in 2018 by New York University Press.
'The main audience for this volume is social movement scholars or those studying movements and civic engagement. However, readers from a wide swath of disciplinary leanings will find Social Movements and Media useful, as will practitioners and social movement leaders.' - Alison Dahl Crossley, Stanford University; in “Mobilization: An International Quarterly, 2019"

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